Women In Film Take the Stage – Part 1, 2015 Review

It’s time (finally!) for Women in Film, where we take a look at the state of women actors in tackling the serious Hollywood box office – the “summer” blockbusters, tent pole special effects movies, high octane action films, suspense thrillers, horror flicks, big buzz dramas, children’s and animated major features and comedy adventure films. In this first part, we’ll take a look at the past year of 2015. In Women in Film, Part Two, we’ll take a look at what’s been happening so far and what’s still to come in 2016 (and a little about 2017 and beyond.)

I will admit that I did not, going in, have particularly high expectations for the movies in 2015 when it came to the “lady actors.” I thought, from the look of those revamped big boy franchises for that year, that 2015 would be something of a placeholder year , like 2013 and 2014 – a year that didn’t particularly lose the trickle, trickle gains for women set off in 2012, since it would have some women leads in films and women in major supporting roles in big ensembles, but didn’t dramatically advance them either, since the machismo looked to be coming out the ears of the summer and winter line-ups.

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Some Light/Heavy Music

No, I did not fall off a boat into the ocean. Working on several things, have them up soon.

 

In the meantime, enjoy Jennifer Hudson and James Corden hamming it up performing public domain songs, because it was a Monday, and we could all use some nice singing:

 

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Stick Aliens Drink Soda

It’s been awhile since I did a post on the trend in advertising campaigns to not just photoshop women in ads into skinny forms, but to literally make them physically alien and insectoid in their concentration camp images, as something that is supposed to appeal to women in purchasing considerations. And not in a SFF sort of approach where it’s deliberately supposed to be strange, but in ads where we’re supposed to consider them beautiful human woman who we’d want to emulate. If we had elongated spines that turned in ways human bodies can’t actually go.

Previously, these ads have not made much sense in terms of the elegant products they were pitching — upscale fashion, handbags, perfume. And that’s what struck me about them. But this time, it’s a product where skeletalization of the body is directly connected to the product — Diet Coke. That staple of acidic corn syrup and artificial sweeteners that the company keeps pretending starving models drink to look the way they do. Sales of Diet Coke are declining, apparently, (along with non-craft soda in general,) so Diet Coke has launched a new campaign called “It’s Mine” with women grabbing after bottles of Diet Coke now packaged in cutsey colorful graphics of the kind they put on kids’ plastic cups. (Including pink and purple!) That pretty much hits the trifecta: women are easily distracted infants, greedy harpies and obsessive shoppers chasing after purchases.

But it’s this image in particular that ultra goes for the stick alien look:

Aliens want our Diet Coke!

 

The dress of course is supposed to resemble Diet Coke itself in a sort of bottle shape. (Hey, they may even have the word “sex” in there subliminally.)

But the woman, oh where to start with the woman. First off, she has one hip that apparently can elongate and swivel outward from her body and around. Her upper torso can twist at a dramatic angle from her lower half, facing forward, while her other leg goes straight back sideways. (Maybe she does yoga.) Her arms are cadaverous and her fingers elongated. Her neck is also elongated, really giving the stick alien appearance, further enhanced by her blonde-ish hair which has been done short and appears in the photo as kind of spiky, in a manner resembling antennae tendrils. (You think they’d do curls for a soda foam resemblance, but I digress.)

She looks, in a word, kind of scary. You would not be surprised to see webbing or ichor or something coming out of her hands and snagging the Diet Coke bottle.

The photo is actually kind of a still shot from a t.v. ad that Diet Coke ran for the Oscars ceremony. (Hence, the ball gown the model wears.) But that ad uses CGI to make the woman’s body like pouring soda with the dress rather than human mobility, and then clearly the image was further photoshopped for print for graphic design reasons over human ones. (In the t.v. ad, when the model drinks the Diet Coke she has caught, her arms are not nearly as frightening.) The print ad is now showing up in various magazines.

Again, it’s one thing to do all the tweaking and glass polishing they regularly do to women in ads. (I can no longer recognize the faces of actresses on magazine covers because they turn them into life-size ceramic dolls.) But to turn a woman in-human, beyond skeletal, does this work to sell the product by just producing a striking image? Maybe it works for something like Diet Coke, but it seems again a fascination of photo editors indulging in surreal art. Rather than selling sex or elegance that might be desired, it’s wiping out the human woman from the image altogether into the otherworldly.

In any case, way to keep it regressive on the product re-packaging and sales pitch, Diet Coke. The soda still tastes awful.

 

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A Bit of Priming on Publishing — Part 4

This is the last part I’m going to excerpt from my posts in a discussion on publishing options and factors in this forum thread on SFFWorld. It deals with marketing — one part on marketing to agents and publishers and then one on marketing and promotion of books and more self-pub issues. There is some more material in the thread, which you can check out if you are interested, but it was more specific to other posters’ material, rather than general information:

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Various Geek Article Links

Some interesting bits and news from the Internet:

 

Mindy at Skepchick ponders the science of Star Wars: The Force Awakens‘ Starkiller base

And speaking of Star Wars: The Force Awakens‘ Starkiller base, blogger Matty Granger fisks and debunks a really obnoxious article in the Huffington Post about plot holes in the movie. Not that there weren’t any plot holes in the movie, but I agree with Granger that there’s a big difference between inattention and actual plot holes.  Plus, it’s just a fun piece if you’re a Star Wars fan.

An announcement that Vanessa Hudgens will headline a new DC Comics sitcom. Which sounds like an interesting experiment.

The New York Times digs out a business piece from 1985 expressing that laptops and mobile computers is going to be a limited market, just to show that tech prediction is frequently not very predictive about how we’ll use tech.

Author Kevin Hearne gets author Ursula Vernon to do her rant about the potato apocalypse on Twitter.

An interesting experiment based on the Harry Potter world, though she seems to have cheated a good bit.

A rundown on everything you need to know about upcoming Disney movies. (The Mouse will not be stopped!)

 

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A Bit of Priming on Publishing, Part 3

Next in my ramblings about fiction authors dealing with publishing options and factors from the SFFWorld thread conversation, this one dealing with literary agents:

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A Little Silliness

For those of you who find the topic of fiction publishing utterly boring, here are some silly videos:

 

First, Alanis Morissette and James Corden update the lyrics of Morissette’s iconic song “Ironic”:

 

Second, Sesame Street tackles “Game of Thrones” in one of the best parody sketches they may have ever done:

 

And finally, actor McCauley Kulkin revisits his most famous character from his child actor days, Kevin from the hit movie “Home Alone” as a rage-filled Uber-like driver for a web series called “Dryvrs”:

And his co-star in that movie, actor Daniel Stern, responded to the video as his thief character Marv from the movie:

 

Enjoy!

 

 

 

 

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